Heat Action Day

Key Features: 

• Global Participation: Flash mobs and awareness events in over 50 cities worldwide, engaging diverse communities in heat risk education.

• Multilingual Outreach: Development of informative resources and social media content in 14 languages, ensuring accessibility and widespread dissemination of heat safety information.

• Collaborative Effort: Partnered with C40 Cities to mobilize officials, planners, and residents, emphasising the importance of preparedness against increasing heatwaves.

• Life-Saving Education: Promoted simple, actionable measures - such as staying hydrated, seeking shade, and checking on vulnerable individuals - to prevent heat-related illnesses and fatalities.

• Artistic Engagement: Utilised creative mediums, including flash mobs and public art installations, to raise awareness and foster community involvement in addressing the often overlooked dangers of extreme heat.

My Work: 

• Global Coordination: Led communications with Red Cross and Red Crescent societies to synchronise 50 flash mobs and activations across multiple cities worldwide on the same day, ensuring a unified global impact.

• Multilingual Resource Development: Created comprehensive Heat Action Day guidance materials and social media assets in three languages, facilitating widespread accessibility and engagement.

• Media Management: Collected and organised content from various activations, compiling a centralised repository to support post-event analysis and future promotional efforts.

• Team Collaboration: Worked closely with cross-functional teams, fostering effective communication and coordination to ensure successful execution.

Impact:

Heat Action Day is now a recognised annual awareness day, elevating the global conversation on heat risks, empowering communities to take proactive steps in mitigating the adverse effects of climate change-induced heatwaves.